Can better questions be a catalyst that lead your and your teams to better ideas? Better ideas lead to breakthrough game-changing innovations.
- The current method … simple questions get simple answers
- Better questions get better ideas
- Explore beyond the obvious – SCAMPER
- Idea Quota
- Characteristics of the best killer ideas
- The ideation session has a purpose
- Consider timeliness in setting the focus and the session
- Recruit for diversity (executive level, age, background, experience)
- Look for people who have a different perspective
- Build a culture of collaboration
- Last but not least – suspend disbelief
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