Audience Scoreboard

Latest Metrics for the Killer Innovations Podcast

radio show podcast demographics

The Killer Innovations Podcast audience scoreboard shows it has attracted and grown a global and diverse listener base since its launch in 2005. We have listeners across +100 countries and across a wide range of industries. If you are interested in advertising on the show, check out the advertising page.


Audience Scoreboard 

Since its launch in 2005, the show has garnered a wide and varied following that continues to attract new listeners to each show.


Listener Job Demographic

  • Technical: 53%
  • Non-technical: 40%
  • Other: 7%

Top Countries (Top 6 in the last 90 days):

  • United States: 55%
  • China: 7%
  • UK: 6%
  • Canada: 6%
  • Australia: 5%
  • Germany: 4%

Gender:

  • Male: 60%
  • Female: 40%

Demographics:

  • Adult: age +25: 99%
  • Adult: age 25-54: 47%
  • Adult: age 35+: 67%
  • Married: 75%
  • Occupation is Top Management: 51%
  • College Graduates: 51%
  • Homeowners: 84%
  • Household owns 2 or more vehicles: 95%
  • Have investment portfolio: 83%
  • Travel for business: 72%
  • Use credit cards: 89%
  • Spend more than $35,000 on last new car: 70%
  • Have investments values over $200,000: 25%