Storytelling & Weak Signals – How to use storytelling to ignite passion for your ideas

Creativity In A Box -- The Killer Questions Card Deck

Dateline: Sacramento, CA
Segment 1: Storytelling as a way to build support for your idea
A good “story” needs to …
– Connectedness – Link audience to the idea via a protagonist
– Strangeness – must violate the listeners expectations
– Comprehensibility – allow the listener to gain a better understanding
Segment 2: Weak Signals
– Using the more experienced employees of an organizations as a source for new ideas
Segment 3: Killer Question of the Weak
MP3 for July 3rd Show
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