This week on Killer Innovations, we are joined by two guests here at the Consumer Electronics Show (CES). Scott Kim, CEO of NEOFECT USA, an innovative health tech company, and Sarah Brown, the Director of Event Communications for the Consumer Technology Association (CTA) are joining us on the show. We will discuss technology in the health industry and the future of CES.
NEOFECT’s focus is on aiding people in stroke rehabilitation by providing them with top tier health technology. Their products, such as the Smart Glove, run solely on AI technology. The technology is a more independent therapy option for users while tracking their progress over time. Scott Kim's passion and vision for the company come from hard life experiences. He was born with Spinal Bifida, making him very familiar with the rehabilitation process at a young age. He worked through his adversities and created something successful and meaningful.
While NEOFECT has established itself as a high-end health tech company, it wasn’t an easy journey. Scott Kim started with a team of eight founders, and only three currently remain with the company. The company started small with limited funding and worked for four years to launch its first product. Today, the company has multiple products to aid stroke patients, as well as products to help children in dealing with motor challenges.
Going forward, NEOFECT is launching an app called NEOFECT Connect. This app will give its users live rehab solutions to aid in recovering from a stroke. It will act similarly to Skype and will provide users with the human relationship aspect of therapy. To keep up with NEOFECT and what they are currently doing, check out their Facebook page here.
Trends at CES
Consumer Electronics Show (CES) is the world’s largest and most influential tech event. Sarah Brown, the Director of Event Communications for CTA joined us to discuss the growth and future of CES. A new trend is visibly starting up, as non-tech centered companies are attending CES. New industries such as travel and tourism, have been promoting products and services as well. Aimed at making communities better prepared for natural disasters, smart sities have been popping up at the event. An array of different companies also joined to show off their products to the world. CES has become the “go-to” show not only for innovators but for policymakers as well. Representatives from the government, such as the Department of Energy, as well as international representatives from the EU, were in attendance.
Growth and Expansion
With all the different companies at CES, there is a magical competition between companies large and small. Startups are trying to gain the attention of investors and larger companies with their products. More and more companies are attending each year, filling up many Las Vegas hotels. With this continual growth, some questions come to mind. How much bigger can CES become? Sarah says that if companies want to be at CES, then we want them here. With space running out, facilities expansion is necessary to make sure that even small companies can attend. What is one thing at #CES2020 that wows you? Sarah says flying cars are the coolest. Companies like Hyundai are partnering with Uber to bring flying cars to the people.
About Our Guest: Scott Kim
Scott Kim is the CEO of NEOFECT USA (San Francisco, CA), and Co-founder of NEOFECT, its parent company based in South Korea. The company is a rehabilitation technology company focused on providing vital rehab equipment to those recovering from strokes and suffering from motor challenges. Scott was born with Spinal Bifida, which gave him a unique understanding of the rehabilitation process. His prior work experience includes working in the gaming industry for GREE, Z2Live, and 505 Games. He received a bachelor’s of Business Administration from Korea University, as well as a master’s in Business Administration from the University of Virginia.
About our Guest: Sarah Brown
Sarah Brown is the Director of Event Communications for the Consumer Technology Association (CTA). She serves as a spokesperson for CES and leads the media relations strategy for the show. Previously, Brown led the global media strategy for leisure, innovation, and food & beverage for Hilton Worldwide. Before her time at Hilton Worldwide, Brown worked for Ketchum, a global public relations firm. Sarah Brown earned her bachelor’s degree in communications from the University of Arizona and a master's in public relations and corporate communications from Georgetown University.
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To learn more about technology in the health industry and the future of CES, listen to this week's show: Impact From Innovation: Personal and Global #CES2020.